Creating custom fields on the lead and contact object

Create the read-only “Marketing Cloud Lead Rating” and “Lead Source – Most Recent" fields on the Lead and Contact Object. The “Marketing Cloud Lead Rating” stores the lead score as calculated by Oracle Eloqua and the “Lead Source – Most Recent” stores the most recent lead source captured in Oracle Eloqua.

  1. In the upper-right corner of any page, click the Admin global link.
  2. In the Application Customization section, click the Application Customization link.
  3. In the Record Types Setup section, click the link for the Lead record type.
  4. In the Field Management section, click Lead Field Setup.
  5. On the Fields page, click New Field.
  6. On the Field Edit page, enter the following information:

    Parameter Value
    Display Name Marketing Cloud Lead Rating
    Field Type Text (Short)
    Copy Enabled True
  7. Click Save.
  8. On the Fields page, click New Field.
  9. On the Field Edit page, enter the following information:

    Parameter Value
    Display Name Lead Source – Most Recent
    Field Type Text (Short)
    Copy Enabled True
  10. Repeat the above steps to create the “Marketing Cloud Lead Rating” and the “Lead Source – Most Recent” custom fields for the Contact Object.

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