Overview of Demand Management

Oracle Demand Management is a modern and comprehensive supply chain planning solution for accurately sensing, predicting, and shaping customer demand for a broad range of industries.

It enables you to perform an end to end demand planning process. In the process, you gain the ability to load and review historical demand, such as shipments, bookings, or a user-defined demand stream.

Demand Management lets you perform the following:

• Manage multiple demand streams and analyze their inherent behavior.

• Create precise statistical forecasts, determine causal factors impacts, and measure forecast accuracy.

• Optimize new product introductions and synchronize cross-functional demand plans.

You can leverage Demand Management to:

• Include a variety of both internal and external demands relevant for your industry.

• View and compare the demand streams in a consistent unit or currency of your choice at any level in the hierarchy. Various internal sales and marketing stakeholders as well as your key customers can access the same information but tailored to their specific needs.

• Understand demand trends and relative contribution of various demand streams to enable revenue growth programs for specific products or product categories.

• Monitor changes in demand streams in real-time using exceptions and thresholds to understand recent customer behavior, initiate suitable remedial action, and thereby get better and more timely visibility into changes in customer demand.