Creating a Folder
Oracle Responsys uses the concept of folders to represent storage locations for your campaigns, forms, and other objects, as well as a mean of organizing them in a way that suits you best.
Important: Once the sample folder import process is completed, you must create your own unique folder where all your specific campaigns will reside and be customized.
Follow the steps provided in the Creating New Folders section and create a custom folder. For example: CM_OU_CAMPAIGN