Disaggregation Main Insight
The Disaggregation Main Insight module uses personalized information about an end use in the customer's home to motivated them to take advantage of a utility promotion. The goal of this module is to help customers understand their use in a specific end-use category where they are using more than the regional average so that they may feel motivated to uptake the promotion and subsequently reduce their energy use in that end-use category. The module can be used to promote the customer's largest end use category, or the utility may select a preferred end use category to reinforce the report promotion. Oracle Utilities Opower works closely with the utility to create marketing modules that enhance the report experience.
Appears in: Promotion Report
Header: The header introduces the main insight and how it relates to the customer's use.
Date Range: The date range specifies the time period from which the energy use insights are derived. This will be the year prior to the report period.
End-Use Category: The category label specifies the end use that the promotion will be about.
Usage Insight: The usage insight displays the end-use category as a percent of the customer's overall energy use. Appears as whole integer, following standard rounding rules.
Usage Insight Label: The label provides context for the large number callout.
Spend Insight: The spend insight shows how much the customer spent on the selected category during the identified date range. Appears as whole integer, following standard rounding rules.
Spend Insight Label: The label provides a general time period and context for the dollar amount shown.
Disclaimer: The disclaimer explains to the customer why they are receiving this report.
Requirements and Limitations
Fuel: Electric-only, gas-only, dual fuel.
Data Required: Disaggregation and / or a completed Home Energy Analysis.
Data History:
- A minimum of six bills is required for Non-AMI customers.
- A minimum of 60 days of AMI reads for AMI customers.
Billing Frequency: Monthly, bi-monthly, or quarterly.