Disaggregation Main Insight
The Disaggregation Main Insight module uses personalized information about an end use in the customer's home to motivate the customer to take advantage of a utility promotion. The goal is to help customers understand their use in a specific category where they are using more than the regional average so that they may feel motivated to uptake the promotion and subsequently reduce their energy use. The module can be used to promote the customer's largest end use category, or the utility may select a preferred end use category to reinforce the report promotion. Oracle Utilities Opower works closely with the utility to create marketing modules that enhance the report experience.
Appears in: Promotion Report
Header: The header introduces the main insight and how it relates to the customer's use.
Date Range: The date range specifies the time period from which the energy use insights are derived. This will be the year prior to the report period.
End-Use Category: The category label specifies the end use that the promotion will be about.
Usage Insight: The usage insight displays the end-use category as a percent of the customer's overall energy use. Appears as whole integer, following standard rounding rules.
Usage Insight Label: The label provides context for the large number callout.
Spend Insight: The spend insight shows how much the customer spent on the selected category during the identified date range. Appears as whole integer, following standard rounding rules.
Spend Insight Label: The label provides a general time period and context for the dollar amount shown.
Disclaimer: The disclaimer explains to the customer why they are receiving this report.
Requirements and Limitations
Fuel: Electric-only, gas-only, dual fuel.
Data Required: Disaggregation and / or a completed Home Energy Analysis.
Data History:
- A minimum of six bills is required for Non-AMI customers.
- A minimum of 60 days of AMI reads for AMI customers.
Billing Frequency: Monthly, bi-monthly, or quarterly.