Program Promotion Module

The Promotion module enables the utility to promote a program of their choice that is related to the available disaggregation categories: heating, cooling, water heating, appliances, lighting, and fridge. The module is designed to help the customer evaluate whether the effort of taking action is worth the potential savings. Oracle Utilities Opower works directly with the utility to design the promotion module on the front of the report to be specific to the report promotion.

Appears in: Promotion Report

Header: The header introduces the promotion and prepares the customer to learn about how they can save.

Rebate or Discount: This rebate or discount specifies how much the customer can save if they take advantage of the promotion.

Body Text: The body text explains the benefit of taking advantage of the promotion. For example, the greater focus for the water heater promotion is justifying the higher cost. Reputable information is also provided in the body text to help convince the customer of why the promotion is worthwhile.

Illustration: A set of customer-friendly images that encapsulate the promotion focus.

Link: The link directs the customer to where they can access the promotion.