10.1.2 Product View

A Product View facilitates the measurement of profitability for specific product lines as follows:

• On-balance sheet customer-facing products such as Checking, Savings, Time Deposits, Credit Cards, Commercial Loans, Consumer Loans, Credit Lines, or Mortgages.
• On-balance sheet internal products (non-customer facing products) such as Wholesale Funding or Investments.
• Off-balance sheet customer-facing services such as Merchant Card, insurance policies, or mutual fund positions.
• Off-balance sheet products that may be either internal or custom facing such as options, other derivatives, and so on.