All Segment Criteria Summary

Once you have highlighted the segment criteria to examine, details about the segment criteria are displayed in a pop-up.

Figure 5-9 Segment Criteria Details

Description of Figure 5-9 follows
Description of "Figure 5-9 Segment Criteria Details"

The details include information about the segment criteria and the scenarios created for the segment criteria.

Table 5-5 Pop-Up Details

Field Name Description

Name

The name of the segment criteria.

Shared Criteria

A check mark indicates that more than one merchandise or location node is used in the segment criteria.

Merchandise Type

The merchandise type.

Location Type

The location type.

Segment By

A set of attributes to be used in the creation of the segment criteria: Customer Demographics, RFM and Customer Behavior, Category Purchase Driven.

Scenario Created

The number of scenarios created for the segment.

Scenario Executed

The number of scenarios executed for the segment.