Display Style, Display Style Type
This provides the discrete unit of display for a given product. Display style types include single/unit, tray, case, and pallet. Display style types can also describe peg vs. shelf. These are set up in MSM.
For a given product, one or more display styles is established in MSM. Each one has its own set of size and spacing data, as well as the number of total units. For example, a specific SKU may have two display styles: single/unit and tray. Unit then corresponds to a single unit of the product. Tray is then 12 units. The number of units per tray depends on the product.
Note that MSM uses the term unit for a single unit display. In order to describe the number of units, ASO uses the term single/unit instead.