Mixed Attributes
The following mixed attributes are supported by default: performance, customer segment, location attributes, and product attributes. You can combine attributes from different Cluster by. For example, you can combine attributes from customer segment and performance Cluster by and generate a cluster using sales revenue and customer segment distributions. The number of clusters that are generated using mixed attributes are usually limited, as compared to nested clusters. This approach generates flat clusters with no hierarchy, as attributes are scaled based on the weights you provide.
Figure 4-47 Create Cluster Using Mixed Attributes
Description of "Figure 4-47 Create Cluster Using Mixed Attributes"
Figure 4-48 Renaming Mixed Attribute Cluster Results
Description of "Figure 4-48 Renaming Mixed Attribute Cluster Results"