Attribute Analysis
Stores and product attributes are analyzed and compared to identify the most prominent selling attributes within a cluster. This indicates how the store and product attributes are correlated and what each attribute in the specified cluster contributes to sales. You can make inferences about which attributes in the cluster contribute to significant sales and the potential attributes that should be considered for assortment planning in order to improve sales even more. With both store and product attribute graphs, you can see which location attributes drive the product attribute sales.
The following properties are displayed by the graph. Note that the store and product attributes are only displayed when they are configured as part of the Cluster by process.
Table 4-25 Properties
| Axis | Description |
|---|---|
|
x-axis |
Sales Retail $ contribution, calculated using the sales revenue share of each attribute in the cluster with respect to the total cluster sales revenue. |
|
y-axis |
Sales Unit $ contribution, calculated using the sales unit share of each attribute in the cluster with respect to the total cluster sales units. |
|
z-axis |
Total Sales Retail $ of each attribute in the selected cluster, indicating, via the bubble, the magnitude of the sales contribution. |