Overview of LinkedIn Sales Navigator

LinkedIn Sales Navigator helps sales teams acquire new business, expand existing customer relationships, and maximize sales productivity.

Oracle Sales integrates with LinkedIn Sales Navigator and maps LinkedIn profiles with sales contacts. Salespeople can view the LinkedIn profile of a contact, find an icebreaker to connect with the contact, and get introduced to the contact. They can send in-mails or messages from LinkedIn to stay connected - all with the goal of improving sale prospects.

To enable the integration, you need to register LinkedIn with the sales application. After that, display the LinkedIn link for Digital Sales contacts using Oracle Visual Builder Studio and use Application Composer to enable LinkedIn for accounts, contacts, and leads in CX Sales.

Where Does the LinkedIn Link Appear?

After the integration, the LinkedIn link appears in the contact overview. Here’s a screenshot of the contact overview showing the link location in Reference:

In CX Sales, your sales team can use the Show LinkedIn link on the Details layout of Accounts, Contacts, and Leads.

What You Need to Have for Setting Up the Integration

You need to have these privileges and licenses:

Privileges and Licenses Required	Description
Sales Administrator role	Sales administrative rights to register and configure a partner application in LinkedIn.
Active LinkedIn account	An active LinkedIn account and remain in agreement with the terms and conditions of your contract. Note: When you sign in to LinkedIn for the first time, you must click Allow for your authorization consent.
LinkedIn license	A LinkedIn license that includes REST API support. Permissions to have a fully configured application (grants approved from LinkedIn team). Get the client ID and client secret for the partner application. Note: The refresh token expiration for LinkedIn is 365 days. Salespeople will be asked to authenticate and authorize their LinkedIn application after 365 days.