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Competitor Briefings


The Competitor Briefing, shown in Figure 4, helps employees stay informed by gathering information about competitors. It provides users with current market information, product information, company information, a list of corporate affiliations, and access to related literature from the Siebel Encyclopedia.

Users access Competitor Briefings using one of the two following views:

Competitor Briefing Sections with Siebel Data

Table 6 describes the Competitor Briefing sections that display data from the Siebel database. The search and sort specifications for internal sections are defined in the predefined query called Competitor. For more information about predefined queries, see Modifying Siebel ERM Predefined Queries.

Table 6. Competitor Briefing Siebel Data Sections
Section
Description
Competitor Literature
Displays literature from the Siebel Encyclopedia that has been associated with the competitor. Competitor Literature is sorted by sales tool type and then by name.
Products
Displays a list of competitor products sorted by name.
Recommended Links
Displays links to recommended Web pages. Recommended links are defined as literature items in the Siebel Encyclopedia. The literature type is Recommended Link, and the Web display method is not In-Line.
Recommended Literature
Displays links to literature items in the Siebel Encyclopedia related to the competitor. The current date must be between the literature item's release and expiration dates. Literature is sorted by sales tool type and then by name.
Web Clips
Displays a Web page related to this competitor in-line with other sections. Web clips are recommended links defined in the Siebel Encyclopedia with a Web display method of In-Line.

Competitor Briefing Sections with External Data

Table 7 describes the Competitor Briefing data sections that include external data from Siebel eContent Services.

Table 7. Competitor Briefing External Data Sections 
Section
Description
Additional Information
Links to stock charts, SEC filings, and Internet search engines. When users click these links, the search arguments are passed to the target site and a search is automatically performed.
Corporate Relationships
Displays affiliated companies sorted by name. Users can view Company Briefings for these companies.
Market Information
Displays stock information such as the current price, last trade, the net change for the day, trading volume, 52-week high and low, and other market-related data.
News
Displays recent news related to the competitor from Siebel eContent Services news providers.
Profile
Summary of company data provided by a Siebel eContent Services content provider.


 Siebel Employee Relationship Management Administration Guide 
 Published: 18 April 2003