Siebel Marketing Guide > Launching Programs and Campaigns >

Tracking Program, Stage, and Campaign History


You can track the execution history of programs, stages, and campaigns. Using the Status view, you view the status of a newly executed program and, if necessary, you can reschedule (relaunch) a program stage. This relaunches a stage that failed.

When you select Reschedule, the second stage executes, including subsequent stages and recurrences.

NOTE:  If the program has multiple recurrences, be careful not to reschedule any that are already on the calendar and have not failed. Reschedule can only be used for single and multistage programs that are automatically executed.

You can find status history in two ways:

Each time Siebel Marketing launches a marketing program, it creates program and stage records and schedules the first stage for execution using the Server Component Request. The stage occurrence has an execution status field and a Server Component Request ID. that you can click to drill down to the Server Component Request record, which displays the status of the request. Depending on whether manual execution is performed (right-click from the Program Flow view), or automatic execution (Activate Schedule from the Schedule view), the Request ID reflects the different requests—either a request for the Marketing Server to generate a snapshot, or run the Program Execution Workflow process.

Program stages contain campaigns. When a campaign in the stage is loaded, Siebel Marketing creates a Campaign record. Contacts and prospects are associated with these campaign records rather than the actual campaign definitions.

Because contacts and prospects are associated with the campaign, this is an important record. The campaign identifier (along with the stage ID) is added in the campaign history table (S_CAMP_CON), which contains the names of those who qualified for the campaign, and is used when managing responses.

Thus, the campaign ID, not the campaign, identifies contacts and prospects that have qualified for a campaign. For example, when you load a campaign, the process creates the campaign record, generates vendor list files, then flags qualified contacts in S_CAMP_CON with the campaign and stage identifiers.


 Siebel Marketing Guide 
 Published: 23 June 2003