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Setting Up and Using eMarketing

Siebel eMarketing is an optional Siebel Marketing module that provides you with the tools and templates to manage and execute Web-based marketing. It provides the Web site visitor a method of viewing a Web offer, downloading literature, and using preconfigured Web response forms to request more information or ask you to contact them by telephone.

You can modify the look and feel of eMarketing to match your existing Web site. Additionally, you can use Siebel Personalization and Real-Time Marketing to personalize the offers and content being delivered.

Siebel eMarketing Web sites can be deployed in more than one language. For information about deploying Siebel applications in a multilingual environment, see Global Deployment Guide.

This chapter contains the following topics:


 Siebel Marketing Guide 
 Published: 23 June 2003