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Scenario for Working with Promotion Groups


This topic shows how the promotion group functionality might be used. You might use the functionality differently, depending on your business model. This topic includes the following scenarios:

Creating a Promotion Group Definition at Design Time

A product administrator for a telecommunications company sets up a promotion group definition called Family Package to offer a package of cellular phone services to family customers. To this promotion group definition, the product administrator adds the following components:

  • A membership definition called Main Membership, with minimum and maximum cardinalities of 1. In other words, a family package promotion group must have only one main membership. The product administrator adds the Platinum Plan and Gold Plan product lines to the membership domain of the main membership.
  • Another membership definition called Partner Membership, with a minimum cardinality of 0 and a maximum cardinality of 1. In other words, a family package promotion group is not required to have a partner membership. However, if the promotion group does have a partner membership, then it can have only one membership. The product administrator adds the Platinum Plan, Gold Plan, and Silver Plan product lines to the membership domain of the partner membership.
  • A third membership definition called Teen Membership, with a minimum cardinality of 0 and a maximum cardinality of 7. In other words, a family package promotion group is not required to have a teen membership. However, if the promotion group does have teen memberships, then it can be up to seven. The product administrator adds the Teen Plan product line to the membership domain of the partner membership.
  • A reward definition called Free Text Messaging, with minimum and maximum cardinalities of 1. In other words, a family package promotion group will have only one free text messaging reward. The reward definition consists of the free text messaging service product, an instance of which will be shared among the memberships of each family package promotion group.

Figure 119 illustrates the resulting Family Package promotion group definition.

Figure 119. Design Time - Family Package Promotion Group Definition

Creating a Promotion Group at Run Time

A father of a family is a customer of a telecommunications company. He, the mother of the family, their teenage daughter, and their teenage son all possess assets supplied by the company in the form of cell phone services.

The father learns from a company sales representative that assets held by himself and his family can be consolidated under a family package promotion group for savings and benefits. From the Family Package promotion group definition described in Creating a Promotion Group Definition at Design Time, the sales representative generates a family package promotion group instance for this family with the following components:

  • One main membership, with which the sales representative associates the father's Platinum 500 service (one of the platinum plans in the main membership domain) as the member. The father is a promotion group subscriber through his ownership of the Platinum 500 asset.
  • One Partner Membership, with which the sales representative associates the mother's Gold 500 service (one of the Gold Plans in the Partner Membership domain) as the member. The mother is a promotion group subscriber through her ownership of the Gold 500 asset.
  • A Teen Membership, with which the sales representative associates the teenage daughter's Teen 200 service (one of the Teen Plans in the Teen Membership domain) as the member. The teenage daughter is a promotion group subscriber through her ownership of the Teen 200 asset.
  • Another Teen Membership, with which the sales representative associates the teenage son's Teen 100 service (one of the Teen Plans in the Teen Membership domain) as the associated member. The teenage son is a promotion group subscriber through his ownership of the Teen 100 asset.
  • A Free Text Messaging reward, to be shared by all the members of this promotion group.

The sales representative adds the promotion group, memberships, and reward as line items to an order that she submits on behalf of the father's account. Because the order is created for the father, he is the primary account holder, and therefore he is the owner of this family package promotion group.

Figure 120 illustrates the resulting Family Package promotion group instance.

Figure 120. Run Time - Family Package Promotion Group
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