The Resources Tab: Intro

    The Resources tab gives you a valuable and in-depth look at how your streams are performing. The pages within the tab are made up of modules and each module is a graph or chart showing you data on various aspects of your streams. Let's go through the interface of the tab, so you know exactly where to find the information you need.

    You can work with the Resources tab if you are an Oracle Social Marketing customer.

    In this article:
    Resource Selector
    Date Range Selector
    Categories
    Category Help Guides
    Exporting Your Listen & Analyze Info
        · Subscribing to a Report
        · Downloading a Report
        · Exporting a Chart

    Click a link above to get directly to that section, or scroll down and start reading.


    Resource Selector

    All the resources in your selected bundle will be listed in the Resource Selector drop-down menu, separated out into Facebook Pages, Content & Apps Views, Twitter streams, Youtube, and Google+ Pages. Click the resource you want to see from the menu and the page will refresh, displaying metrics for that item.

    You can also view metrics for certain social network resources all rolled up - simply select All Facebook Pages, All Twitter Pages, or 25 Newest Content & Apps Views from the drop-down menu and you'll see an aggregate of your top 25 streams.

    Selecting a Date Range

    You can easily select a specific date range for your data by using the Date Range Selector on the right hand side of the screen. This selector lets you view your data for the last 7 days, last 30 days, or from a range of your choosing.

    • To view data by Week or Month: Click the text link for Last 7 or Last 30 days and the graphs will refresh to display the new date range.
    • To select a specific date range: Click the Range text link. Two calendars will appear, one for Start date and the other for End date. Select a date on each calendar, then click Apply. The graphs will refresh to display the new date range.

    The date/dates that the graphs are currently displaying appear above the buttons. You can use the arrows on the right and left to scroll to different dates or ranges.

    Categories

    Each social property resource has different categories for metrics, giving you a breakdown so you can get the greatest amount of information possible.

    • Facebook Pages: Dashboard, Fans, Engagement, Visibility, and Posts
    • Content & Apps Views: Visitors, Engagement
    • Twitter Streams: Overview, Engagement
    • Google+ Pages: Dashboard
    • YouTube: Channel Overview, Videos

    Each category has its own help article on Listen & Analyze Topics List, detailing exactly what modules are in each category and definitions for those metrics.

    Category Help Guides

    On each sub-page of the Resources tab, you'll see Help Guides on the left side of the page. Unique questions for each page will appear when you click on the page. Click on a question and a dialog window will pop up, answering the question.

    Exporting Your Listen & Analyze Info

    We've made it easy to export your Listen & Analyze info so you can make your own reports. You can subscribe to get your metrics emailed to you, or download certain pages or all of them as an XLS spreadsheet. Use the SUBSCRIBE or DOWNLOAD links at the top of each page on the Streams & Posts tab.

    Note: These reports are based off of the timezone of the network or GMT. For instance, Facebook is based on PST, while Twitter uses GMT.

    Subscribing to a Report

    When you subscribe to Listen & Analyze, we'll email you an XLS report containing all the Facebook metrics in Listen & Analyze for the stream(s) in your bundle. You can select a specific Facebook stream, or all your Facebook streams in your current bundle. You can subscribe from the Dashboard page. Here's how you subscribe:

    1. Make sure you have the streams you want selected in the Stream Selector.
    2. Click the Analytics text link next to SUBSCRIBE at the top of the page. A modal window will open, letting you see your delivery info and options.
    3. You'll see the following delivery info:
      • Streams Included in this Report: The stream or streams you selected will appear here. To change this, click Cancel and select the streams you want in the Stream Selector.
      • Deliver to: Reports are automatically sent to your account email address, which will appear here.
    4. Select your report frequency - how often you want to get the reports emailed. You can select weekly or monthly. Check the box for which you want.
    5. Click Save. A confirmation message will appear.

    If you need to delete your subscription, click the same Analytics text link, then click the Manage All Subscriptions text link beneath the Save button. You'll be taken to the Subscription Manager, where you can unsubscribe from the email.

    Downloading a Report

    Each page in the Resources section has Download: This Page at the top. To download an XLS spreadsheet of the data from that page, click This Page and a download modal will open. You'll have the option of where to save it on your computer.

    Bundles with 25+ Streams

    If you are viewing a group of resources in a bundle that has more than 25 streams, you will be given an option when you go to download a report. You can either download the data for what's currently showing on the page (the data for your top 25 streams), or all the data for all of your streams in the bundle.

    Click the radio button for the option you want, then click Download. Your report be prepared and you'll be given the option of where to save it on your computer.

    Exporting a Chart

    Every chart on every page of the Resources tab is available for you to export. You'll see an icon on the right side of each chart - when you click the icon, you'll be given the choice of exporting the chart as a PNG or PDF file.

    Select which file type you want, select where you want to save the file, and it will begin downloading.


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