5
The Event Type Dimension

The Event Type dimension indicates whether a given impression is an entry page or an exit page, both, or neither. This dimension can also be extended to encompass other event types.

This chapter contains the following topics:

• Event Type Dimension Hierarchies

• Event Type Dimension Levels

Event Type Dimension Hierarchies

The Event Type dimension contains one hierarchy:

• The Event Type Hierarchy

The sections that follow list the level in this hierarchy, followed by a diagram that provides a graphical representation.

The Event Type Hierarchy

This hierarchy contains one level. For details about the attributes of this level, see Event Type Dimension Levels.

• Event Type

Figure 5-1 The Event Type Level Hierarchy

Text description of the illustration event-ty.gif

Event Type Dimension Levels

The Event Type dimension is comprised of the following level. For this level, information about each attribute (column name) is provided in the following format:

• Attribute: Description (example value)

In addition to the pre-defined attributes, the level contains five "generic" attributes that can be defined by the user.

CLK_L_EVENT_TYPE

• Event_Type_Map: Event type map; natural key (YYNNNNNN, YNNNYNYN)

• Event_Type_Entry_Page: Entry page event type ( Entry Page, Not Entry Page, Unkown)

• Event_Type_Entry_Page_Ind : Entry page event type indicator (Y, N, U)

• Event_Type_Exit_Page : Exit page event type (Exit Page, Not Exit Page, Unkown)

• Event_Type_Exit_Page _Ind: Exit page event type indicator (Y, N, U)

• Event_Type_Refresh: Page refresh event type (Refresh, Not Refresh, Unkown)

• Event_Type_Refresh_Ind : Page refresh event type indicator (Y, N, U)

• Event_Type_Attributes 1-5: Event type level user-defined attributes

• Event_Type_Attributes 1-5_Ind : vent type level user-defined attributes indicator (Y, N, U)