Siebel Consumer Goods Guide > Trade Promotions >

Viewing and Copying Lift Factors (End User)


Lift factors are used by key account managers to determine incremental volume at their accounts during promotion simulation. A lift factor is based on the promotional tactic, the account, and the period of time over which the promotion runs. Typically, customers can purchase lift factor data from third-party syndicated data providers and import them into Siebel base tables.

This task is a step in Process of Managing Trade Promotions.

To view lift factors available for promotion simulation

  1. Navigate to the Lift Factors screen.
  2. Click the visibility filter to see a list of the types of Lift Factors that you can view.

    NOTE:  You can view both category and product lift factors as subviews of Accounts.

To copy a lift factor

  1. Navigate to the Lift Factors screen.
  2. In the Lift Factors list, copy the needed lift factor.

    NOTE:  You can view both category and product lift factors.

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