Siebel Marketing Guide > Campaign Plans and Campaigns > Setting Up a Campaign >

Setting Up a Subcampaign in Siebel Campaigns

Typically, you use subcampaigns only in Siebel Campaigns. You can create a hierarchy of Campaigns by using the Parent Campaign field on each Campaign. If you are planning a hierarchy of campaigns, you must design the campaign structure and then determine which offers will be presented by parent campaigns and which will be delivered by subcampaigns.

To set up subcampaigns

  1. From the application-level menu, choose View > Site Map > Campaign Administration > All Campaigns Across Organizations.
  2. In the Campaigns list, add a new record.

    3. A new campaign record appears with default values in the campaign's Source Code, Start, End, and Response Type fields.

  3. In the Campaign form, complete the fields, using the table in Creating a Campaign as a guide.

 Siebel Marketing Guide, Version 7.5, Rev. A 
 Published: 18 April 2003