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Siebel Consumer Sector Guide > Consumer Sector Product Overview > About Siebel eConsumer Goods >
About Siebel eRetail
Siebel eRetail is a multichannel suite of applications designed to help retailers manage customer relationships across all stages of the customer life cycle—from initial attraction through marketing, to engagement and conversion in the sales process, to delivery of after-sales service and customer service.
Siebel eRetail provides customer relationship management solutions for companies in the following industry segments:
- Department stores
- Specialty stores
- General merchandise and discount stores
- Catalog
- Food and service
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Siebel Consumer Sector Guide Published: 18 April 2003 |