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Common High-Level Forecast Usage Scenarios


The following scenarios are examples of situations in which you may want to forecast. Each specific situation discusses in general terms what steps an administrator and end user would perform to forecast a certain way. Each scenario is not detailed enough to allow you to perform each task. You should use this section to gain an understanding of how forecasts work with regard to the data you want to analyze.

Opportunity Forecasting

Users often need a sales pipeline and actuals to proactively manage key deals, allocate sales resources, manage sales costs, and respond to competitive or industry trends.

Forecast Requirements
Administrator Usage Scenario

The administrator defines a WW Sales forecast series. The Auto Forecast Search Spec is set as follows: [Calculated Primary Flag] = 'Y'. This search pulls opportunity level revenue items into the forecast.

End User Revenue Scenario
End User Forecast Scenario

Service Forecasting

Often end users need a service pipeline, backlog, and actuals for capacity planning, resource allocation, and service product planning.

Forecast Requirements

The forecast needs to include revenue scheduling, spreadsheets, services as products, easy to add recurring revenues, as well as forecasts that pull scheduled revenue into the correct time buckets.

Administrator Usage Scenario

The administrator defines a service forecast series. The Auto Forecast Search Spec is set as follows: [Product] IS NOT NULL and [Calculated Primary Flag] = 'N'. This search pulls revenue line items that have a product indicated into the forecast.

End User Revenue Scenario
End User Forecast Scenario

Product Level Forecast

Often end users need product level forecasts for demand planning (product and quantities), revenue management (price and revenue), margin management (cost and margin analysis), operations planning (inventory and demand) and product marketing decisions (product mix, discount analysis, and pricing strategies).

Forecast Requirements

Need to associate multiple products to one opportunity or account; need the ability to auto-quote from opportunity revenues; need spreadsheet-like functionality to manage recurring revenue products or milestone-based product deliveries; need the ability to add product price, quantity, cost and margin; and need to see product hierarchy.

Administrator Usage Scenario

The administrator defines a product forecast series. The Auto Forecast Search Spec is set as follows: [Product] IS NOT NULL and [Calculated Primary Flag] = 'N'. This search pulls product revenue line items that have a product indicated into the forecast.

End User Revenue Scenario
End User Forecast Scenario

NOTE:  To rollup total quantity, the administrator needs to expose the quantity rollup in the total forecast. This is a simple configuration procedure.

Cost-Margin Forecast

The company emphasizes cost and margin analysis in product planning and sales strategy. The company wants to use cost and margin analysis to drive lifetime value.

Forecast Requirements

End users want to evaluate costs and margins on each opportunity or product revenue to determine the value of a deal. There is a need to evaluate these costs and margins over a series of scheduled revenues, as some opportunities may lose money initially, but over the long term are highly profitable.

Administrator Usage Scenario

The administrator defines a product cost/margin forecast series. The Auto Forecast Search Spec is set as follows: [Product] IS NOT NULL and [Calculated Primary Flag] = 'N'. This search pulls product revenue line items that have a product indicated into the forecast.

End User Revenue Scenario

NOTE:  The spreadsheet needs to be configured so that Cost and Margin are exposed for each date.

End User Forecast Scenario

NOTE:  This scenario requires minor configuration to the revenue spreadsheet view to see the Cost and Margin by each date. For more information about configuring the revenue spreadsheet view, see Revenue and Forecast Spreadsheet Configuration (Administrator).

Worst, Expected, Best (WEB) Forecasts

Sometimes there is a need for WEB analysis to evaluate the current state of business and to better allocate sales resources. WEB analysis examines the values in the following fields: Worst Case, Expected Revenues, and Best Case.

Forecast Requirements

Company wants to evaluate each opportunity, product revenue, or service revenue using WEB analysis.

Administrator Usage Scenario

The administrator defines a WEB forecast series. The Worst Case, Expected Revenue, and Best Case data is preconfigured to be pulled into the forecast.

End User Revenue Scenario
End User Forecast Scenario

Partner Forecast Option I: Partner Portal

A partner's revenues are a large part of a company's overall revenues, and they want to be more proactive in managing such revenues, measuring the partners, and allocating resources to the channel partners.

Forecast Requirements

The company needs to incorporate partner opportunities and revenues into forecasts automatically.

Administrator Usage Scenario

The administrator defines the WW Sales forecast series. The Auto Forecast Search Spec is set up as follows to include partner revenues: [Partner] IS NOT NULL and [Committed] = 'Y'. The administrator makes sure the correct participant's name or organization is associated with the forecast series. For more information, see Siebel Partner Relationship Management Administration Guide.

End User Revenue Scenario
End User Forecast Scenario

For more information, see Siebel Partner Relationship Management Administration Guide.

Partner Forecast Option II: Triggered by Partner Manager

In some instances, a partner's revenues are a large part of a company's revenues and the company needs to be more proactive in managing these revenues, measuring the partners, and allocating resources to the channels partners.

Forecast Requirements

Company needs to incorporate partner opportunities and revenues into forecasts using an internal source, such as a partner manager, to minimize partner's responsibilities.

Administrator Usage Scenario

The administrator defines the partner forecast series. The Auto Forecast Search Spec is set up as follows: [Partner] IS NOT NULL OR [Opportunity Primary Organization Partner Flag] = 'Y'. For more information, see Siebel Partner Relationship Management Administration Guide. Then, the administrator makes sure the partner manager is associated with the forecast and that the partner manager's positional hierarchy rolls up correctly for the forecast process.

End User Revenue Scenario
End User Forecast Scenario

For more information, see Siebel Partner Relationship Management Administration Guide.

Opportunity Product Forecasting

A company needs to forecast both opportunity and product revenues related to opportunities, but only wants to see forecast details by opportunity.

Administrator Usage Scenario

The administrator defines an opportunity product forecast series. The Auto Forecast Search Spec is set as follows: [Product] IS NOT NULL and [Calculated Primary Flag] = 'N'. This search pulls product revenue line items that have a product indicated into the forecast.

End User Revenue Scenario
End User Forecast Scenario

NOTE:  To rollup total quantity, the administrator needs to expose the quantity rollup in the total forecast. This is a simple configuration procedure. Also to use the forecast queries to filter opportunities, the administrator needs to configure this.

Weighted Average—Expected Revenue Forecast

End users often have a large set of opportunities or products and want to manage total forecast by evaluating the probability of each deal.

Forecast Requirements

The company wants to perform expected value forecasting using revenue, probabilities (driven by sales stages), and expected revenue.

Administrator Usage Scenario

The administrator defines an expected revenue forecast series. The forecast series search definition depends on the specific data need. Critical to the success of this method is the need for the sales operations team to clearly define the following:

End User Revenue Scenario
End User Forecast Scenario

 Siebel Forecasting Guide 
 Published: 18 April 2003