Siebel Personalization Administration Guide > Managing User Profiles >
About User Profile Attributes
User profile attributes can include personal information about the user, such as name, address, email address, and hobbies, or a variety of extended information, such as company, industry, position, responsibilities, items purchased, information requested, or service provided.
User profile attributes are configurable. Once modeled, they are available across all channels, whether the user contacts your organization through your Web site, your call center, or any other channel managed through your Siebel system.