Understanding the Master Index Standardization Engine

Business Name Standardization Overview

Processing data using the BusinessName data type includes both standardizing and matching on free-form business name fields. The Master Index Standardization Engine can create the parsed, normalized, and phonetic values for business names. These values are needed for accurate searching and matching on business information. You can implement business name standardization and matching on its own, or within an application designed to process person information. Standardizing business name fields allows you to include these fields as search criteria, even though matching might not be performed against these fields.

The Master Index Standardization Engine can create standardized and phonetic values for business name field components. Several configuration files are designed specifically to handle business names to define additional logic for the standardization and phonetic encoding process. These include reference files, a patterns file, and key type files. The business name standardization files are contained in one generic variant.