Glossary

Internal Search

A search performed by a visitor using the site's built in search engine. This search returns results from within the site's contents.

Object

An Analytics construct. The subject of a report.

When storing and processing information, Analytics uses objects, whereas WebCenter Sites uses assets and asset types. To allow Analytics to recognize a WebCenter Sites asset type and track assets of that type, administrators define an Analytics object in terms of a WebCenter Sites asset type. They do so by configuring an Analytics report for the object and assigning the desired asset type to that object. The process of configuring a report defines the underlying asset.

A special instance of an object is the Pageview Object, which administrators must configure (by configuring the Page View) in order for reports in the "General Information" group to work.

The "Page Views" report supports multiple asset types.

Pageview Object

A default Analytics object which you configure through the "Page Views" report. The Pageview object is the basis for the "Page Views," "Site Information" and "Clickstream" reports, and thus it should be assigned asset types whose assets make the most sense (from the marketing standpoint) to be included in these reports.

A Pageview object can be assigned multiple asset types. The "Page Views" report will contain statistics on the usage of those asset types.

Page View

An Analytics construct. A group of one or more assets, whose asset types are enabled for tracking by the Analytics data capture application.

Asset types are enabled for tracking when they are defined in the Pageview Object and when published pages displaying those asset types are tagged with the AddAnalyticsImgTag (data capture tag).

"Page Views" Report

A report, based on the Pageview Object. The "Page Views" report displays statistics on Page View activity on your site.

Processed Data

Visitor activity data that has been processed by Hadoop Jobs into statistical data. When processing is complete, the data is injected into the Analytics database, where it is immediately available for the reports that users request from the Analytics reporting interface.

Raw Data

Unprocessed data describing visitor activity on the site, recorded during the data capture process and stored in the local file system for future processing. This is the data on which statistics are calculated for display in reports. (This data cannot be directly used for report generation.)

Statistical Data

See Processed Data.