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Siebel Life Sciences Guide > Administering and Managing Accounts in Life Sciences > Indicating an Affiliation Between an Account and a ContactFor accounts having multiple contacts, you associate contacts with an account using the Contact Affiliations view. One reason to indicate these affiliations is for greater efficiency in call reporting, as described in Completing Contact and Account Call Activities. NOTE: The records for contacts you want to affiliate must already exist in Siebel CRM; you cannot create new contact in this view. For more information on creating contacts, see Creating a Contact. To indicate an affiliation between an account and a contact
End users can track a contact's importance and influence level within an account by defining their role in the Roles list. Users can then refer to this information prior to calls and adjust their discussions accordingly. To create a new role for an affiliated contact
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