Siebel In-Memory Next Best Action Guide > Overview of Siebel In-Memory Next Best Action >

About the Range of Recommendation Types

Siebel In-Memory Next Best Action provides the following default recommendation types:

• Marketing Offers
• Products
• Loyalty Promotions

However, you can also configure any type of recommendation, and this ability to configure additional recommendation types allows you to provide a wider range of recommendations. Recommendation types are modeled as choice groups in Oracle Real-Time Decisions, and then associated to the choice groups within the Administration - Marketing > Response Management (RTD) view within the Siebel application. For more information about how to configure recommendation types, see Setting Up Siebel In-Memory Next Best Action.