Targeted Content

Targeted content is made up of content assets and their associated formats (ways to display the asset), along with the page and area on the page that the content will appear in.

Targeted content in the body of an experience has two options for connection points: user views (the user reaches a page the content is on or is delivered the content on the page they are viewing as part of user segmentation) or the user clicks (if a URL is assigned to the content and the user clicks on it to go to another destination).  If a site is using the mobile application, a third connection point will be available: plays game.  This connection point will be considered "true" and will be used if the targeted content is a mobile application game and the user plays the game. (Note: Implementation teams and clients will need to ensure that any client using the mobile application games feature modifies it to comply with all local, state, and/or federal laws regarding promotions.)

To schedule targeted content by area:
  1. From the left navigation pane, select the area the content should appear in and drag that area into the experience.

  2. In the properties pane for the content, select the "Formats" tab and select the type of asset and its format.

  3. Select the "Properties" tab and enter the content that should appear.

  4. Make adjustments in the "Timeframe" and "Rank" tabs as needed.

  5. Follow the steps below for saving, previewing, and activating the content.

To schedule targeted content by format:
  1. From the left navigation pane, select the asset and the format that you want to use for the content. Drag that format into the experience.

  2. In the "Properties" tab of the properties pane, select or enter the content that should appear on the page.

  3. In the "Areas" tab, select the page and the page area that the content should appear on.

  4. Make adjustments in the "Timeframe" and "Rank" tabs as needed.

  5. Follow the steps below for saving, previewing, and activating the content.

To preview content:
  1. Select the content in the experience that you wish to preview.

  2. Select the "Format Preview" tab in the properties pane to see a preview of the content.

  3. Select the "Preview in Page" button in the properties pane to see a preview of the content on the page it will appear on.

To save content:
  1. Enter information for the targeted content in the tabs in the properties pane.

  2. Select the "Save" button.

  3. If any errors are indicated, correct the errors and select "Save" again.

To change the working status of content:

Select the drop-down box near the top of the properties pane. Change the status to the appropriate status. Note that setting the status to "Approved" will also activate the content.

To activate content:

Follow the steps above to change the working status to "Approved", or select the "Activate" button.

To deactivate content:

Follow the steps above to change the working status to "Declined", or select the "Deactivate" button.

In this section

Areas

Formats

Targeted Content Properties Tabs

See also

All Experiences

User Groups

Awards

Email Templates