The integration of Oracle Commerce Cloud and Oracle Marketing Cloud targets support for the following customer commerce activity:
Welcome: Communicate with newly registered customers to enhance their relationship with the merchant.
Win Back: Communicate with customers who have not created any new orders in a significant period of time. The message to the customer can be tailored to include an Oracle Commerce promotion to encourage them to return to the website.
Milestone: Using Oracle Commerce profile data, communicate with customers based on personal milestones such as their birthday or the anniversary of their registration date.
This document provides instructions on how to set up an integration between Oracle Commerce Cloud and Oracle Marketing Cloud so that Oracle Commerce Cloud information is automatically passed to Oracle Marketing Cloud ensuring that the supported marketing campaigns are always based on current shopper activity. This document provides instructions on the following topics:
How to download the Integration Cloud Service Integration Flows.
How to configure and set up the Integration Cloud Service Integration Flows.
How to setup the connection to Oracle Marketing Cloud.
How to set up the required data tables in Oracle Marketing Cloud.
How to setup the connection to Oracle Commerce Cloud.
How to configure the webhooks to trigger the integration flows.
