<data:ObjectName>Account</data:ObjectName>

<ObjectName> contains the system name of the record type (object), which never changes.

<data:LayoutName>My Custom Account Page Layout
</data:LayoutName>

<LayoutName> contains the name of the page layout.

<data:Description>My Custom Account Page Layout Description</data:Description>

<Description> contains the description of the page layout.

<data:ListOfPageLayoutField>
  <data:PageLayoutField>
    <data:FieldName>Name</data:FieldName>
    <data:ReadOnly>false</data:ReadOnly>
    <data:Required>true</data:Required>
    <data:Section>0</data:Section>
    <data:Column>0</data:Column>
    <data:Row>0</data:Row>
  </data:PageLayoutField>
. . .
</data:ListOfPageLayoutField>

The <ListOfPageLayoutField> section contains the field layout information. For more information, see Example of the Values for Page Layout Field Information.