Understanding JD Edwards EnterpriseOne Customer Relationship Management Products

JD Edwards EnterpriseOne Customer Relationship Management products are a set of customer life cycle management applications that enable you to create a complete view of each customer. These applications help you build strong relationships, which are the key to obtaining customer loyalty. JD Edwards EnterpriseOne Customer Relationship Management applications help you manage customer information in these ways:

• Sales Force Automation applications let you manage accounts, leads, contacts, opportunities and competitors; plan and execute sales strategies; and forecast more effectively.

  The ability to track and analyze all aspects of the sales cycle enables organizations to sell more effectively to each customer, which can lead to greater customer satisfaction.

• Case Management and Service Management applications enable you to track all aspects of each customer's service and support needs.

  Using cases and work orders, you can track and manage the specific details of each service or support request that customers initiate. You can also use additional Oracle systems to resolve cases and work orders efficiently, such as:

  • JD Edwards EnterpriseOne Solution Advisor

  • JD Edwards EnterpriseOne Branch Scripting

The JD Edwards EnterpriseOne Sales Force Automation, JD Edwards EnterpriseOne Case Management, and JD Edwards EnterpriseOne Service Management systems from Oracle enable organizations to satisfy a customer's needs through all phases of these business processes:

• Sales Force Automation – Lead to Order.

• Case Management – Request to Resolve.

• Service Management – Install to Maintain.

To successfully complete these business processes, you must first set up the JD Edwards EnterpriseOne CRM Foundation system, which provides the basis for all CRM-related business processes in JD Edwards EnterpriseOne.