Customer Relationship Management

Business Metric Name	Business Metric Description	Related Subject Areas
Average Deal Size	Describes the closed opportunity line revenue.	SF - Opportunity
Deals At Risk	Describes the top 'N' open opportunities (by revenue) with a win probablity of <= 50%.	SF - Opportunity
Lost Sales	Describes the total sales revenue for the period where opportunity status = closed / lost.	SF - Opportunity
Open Pipeline	Describes the total revenue of opportunity revenue lines with an open status category.	SF - Opportunity
Opportunity Progression	Shows how quickly opportunities are moving through the sales stages.	SF - Opportunity Stage Progression
Revenue from Accounts	Lists the top accounts by won revenue for the reporting period.	SF - Opportunity
Sales Funnel Leakage	Also known as stage drop off rates, the sales funnel leakage tells you where prospects drop out of your funnel at the greatest rates.	SF - Opportunity
Sales Pipeline Velocity	Shows how quickly deals move through the pipeline and generate revenue.	SF - Opportunity Stage Progression
Stage to Close Velocity	Shows the average time spent in a stage before opportunities move to closed - won or closed - lost.	SF - Opportunity Stage Progression
Team All-Stars	Displays details of Opportunity Owners with the top 10 wins by revenue for the time period.	SF - Opportunity
Weighted Pipeline	Describes the weighted pipeline measures sales revenue based on the opportunity win probablity percentages assigned to the open opportunities in the current pipeline.	SF - Opportunity
Win Rate (%)	Describes the rate in which opportunity is being closed - won.	SF - Opportunity
Won Sales	Describes the total sales revenue for the period where opportunity status = closed / won.	SF - Opportunity