SF - Leads

This table describes the Salesforce Lead metrics.

Metric	Metric Definition
# of Converted Leads	The total number of Converted Leads
# of Leads	The total number of Leads
# of Leads Converted to Opportunity	The total number of Leads converted to Opportunity
Lead Conversion (%)	Ratio of Converted Leads to the Total Leads. This metric is computed as follows: # of Converted Leads / # of Leads
Lead to Opportunity Conversion (%)	Ratio of Leads Converted to Opportunity to the Total Leads. This metric is computed as follows: # of Converted Leads to Opportunity / # of Leads