Overview of Data Enrichment Setup

Data enrichment improves the quality of your existing organization (account) and person (contact) data, and it also enriches the data with additional information.

Note: You require separate licenses for Oracle Account Enrichment Cloud Service and Oracle Contact Enrichment Cloud Service to be able to do data enrichment in the Customer data Management Cloud. These services are also known as Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B).

You can use Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B) to enrich your organization (account) and person (contact) data. Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B) has the most up-to-date data for over 300 million companies and over 100 million contacts worldwide.

Data Stewards can enrich data in bulk in Customer Data Management Cloud using batch data enrichment in the Data Enrichment work area. Note that batch enrichment is only supported for Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B) attributes that are mapped out of the box to the organization (account) and person (contact) attributes. Batch enrichment of custom attribute isn't supported. The batch data enrichment option lets you enrich data in bulk by creating and submitting batch-processing jobs in the Data Enrichment work area. Configuring this enrichment process requires the completion of the following set-up steps:

Step	Description	Task Name	Where to Get More Details
Subscribe to Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B)	Purchase a subscription to Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B)	N/A	See the topic: Configure Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B)
Create Users	Create application users and administrators	N/A	See the topic: Configure Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B)
Configure Customer Data Management Cloud to Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B) Integration	Enter the URL of your Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B) instance, security policy, and login credentials on the Manage Data Enrichment Integration page	Manage Data Enrichment Integration Note: We use Manage Data Enrichment Integration task instead of the Manage Integration with Oracle Data as a Service task for configuring enrichment. The Manage Integration with Oracle Data as a Service task isn’t supported in later releases.	See the topic: Configure Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B)
Manage Administrator Profile Values	Set the Profile Value for the DAAS_PRODUCTION_MODE profile option to NO to configure Customer Data Management Cloud to Data Cloud Integration	Manage Administrator Profile Values	See the topic: Configure Oracle Account and Contact Enrichment by Dun & Bradstreet (D&B)

For more information on the setup process, let's see the topic Overview of the setup process in the Related Topics section.