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Running the Audience Usage Report

You can run the audience usage report to view the number of impressions delivered against all the audiences you have created and the audiences you have shared with media partners. The report lists the ID and name for each of your audiences, the name of the partner who used the audiences, and how many impressions were delivered against the audiences.

To run the audience usage report:

  1. Select Report > Audience Usage. Alternatively, run the audience usage report for a single audience from the Audiences page by selecting Manage > Audiences, selecting the check box of the audience, and then clicking Reports > Audience Usage.
  2. In the Select Data Range section, choose one of the following options:
    • In the drop-down, choose All, Today, Yesterday, Last 7 Days, or Last 30 Days.
    • In the boxes, enter a custom date range.
  3. In the Frequency section, choose one of the intervals for which you want site data aggregated: Daily, Monthly, or Quarterly.
  4. From the Partner list, select the partner for which you want to view the audience delivery statistics or select All.
    Audience Usage Report configuration dialog
  5. Click Create Report. The audience usage report opens.
    Audience Usage Report
  6. To export the report to a spreadsheet file, click Export.