10Signals and Contacts

Search Contacts in LinkedIn From An Oracle DataFox List

Oracle DataFox helps you find and prioritize best-fit companies by quickly layering filters over the 2.7 million companies in the database. After identifying interesting companies, you can leverage the LinkedIn integration to find the right contacts at those companies to start a conversation.

Searching Contacts

  1. Sign in to Oracle DataFox and navigate to the Companies tab.

  2. Apply the relevant filters until you have a list of target companies that match your ICP or investment thesis. Let’s look at a simple criteria in this example for headcount, location, industry, and funding information.

    Apply filters to match your ICP thesis
  3. Create the dynamic list.
    Create Dynamic List
  4. Search for contacts via LinkedIn, as shown in this screenshot.
    Search for contacts via LinkedIn

This creates a new window where you are offered a variety of options for searching LinkedIn contacts.

In our example, we’ll bulk search for CFO across all companies that match our filtering criteria in Sales Navigator if you have a subscription or by searching through your connections.

Find contacts on LinkedIn

All companies are instantly added to the LinkedIn filters and you can now leverage additional LinkedIn filters to identify the proper contact.

Overview of Company Signals

Company Signals provide you with advantageous data by providing the latest information about relevant businesses. Each time an organization changes, you're the first to know.

About Company Signals and How to Use Them

To get you up to speed, we'll provide an overview of how our Signals work.

Or, if you want to dive into learning about the process, see How Company Signals are Configured.

Below you'll find detailed descriptions of each Signal type:

Growth

  • Partnership or Joint Venture - Alert me when two companies partner or enter a short-term business arrangement

  • Sales or User Growth - Alert me when the average sales or user volume for a company increases

  • New Geography - Alert me when a company moves or expands into a new state or country

  • New Products, Initiatives, or Strategy - Alert me when a company unveils a new product or announces an initiative to enter a market

  • New Patent or Regulatory Approval - Alert me when a company receives government approval for a patent, registration or license

  • Office Space Expansion - Alert me when a company opens a new office

  • Won a Major Customer - Alert me when a company announces they have landed a principal customer

Financial

  • Earnings, Stock Performance or Dividends - Alert me when any of these companies release numbers on their performance

  • Made an Acquisition - Alert me when any of these companies acquires another company

  • Debt Financing - Alert me when any of these companies receives a loan they have promised to repay

  • SEC and Regulatory Filings - Alert me when any of these companies files required legal paperwork

  • Invested in a Company - Alert me when any of these companies invests in another company

  • IPO or Public Offering - Alert me when any of these companies IPO or file to IPO

  • Merger, Restructuring, or Ownership Change - Alert me when any of these companies undergo financial restructuring

  • Received Private Funding - Alert me when any of these companies raise money in exchange for equity

  • Was Acquired - Alert me when any of these companies are acquired

People

  • Executive Quote or Publication - Alert me when any of these companies executives is quoted or published

  • Headcount Growth - Alert me when any of these companies report headcount growth

  • Job Postings - Alert me when any of these companies post new available positions

  • Key Executive Hire or Promotion - Alert me when any of these companies hire or promote a new executive

  • Leadership Change - Alert me when any of these companies undergo management restructuring

Awards & Recognition

  • Award Received - Alert me when any of these companies receives an award

  • Included in Industry News - Alert me when any of these companies are mentioned positively by an industry analyst

  • Included in Industry Lists - Alert me when any of these companies is added to an industry-specific list by Oracle DataFox

Events & Marketing

  • Accelerator or Incubator Participation - Alert me when any of these companies participates in a program to make them grow faster

  • Exhibitor or Presenter at an Event - Alert me when any of these companies exhibits or presents at an event

  • Conference or Event Sponsorship - Alert me when any of these companies sponsors a conference or event

  • Conference or Event Attendee - Alert me when any of these companies will be attending a conference or event

  • Marketing Activity - Alert me when any of these companies launch fresh marketing efforts or tactics

  • Video Presentation, Podcast, or Demo - Alert me when any of these companies is planning to demo their products capabilities

Corporate Updates

  • Purchased or Became a Customer - Alert me when any of these companies purchase a product or subscribe to a service

  • Outsourcing - Alert me when any of these companies subcontracts to other companies or contractors

  • Real Estate Sale or Relocation - Alert me when any of these companies sell their office or move to a new location

  • Reorganization or Name Change - Alert me when any of these companies alter their corporate structure or change their name

Negative News

  • Bankruptcy - Alert me when any of these companies files for bankruptcy

  • Industry or Competitive - Alert me when any company competitor’s gain a unique advantage or the market downturns

  • Customer Dissatisfaction - Alert me when any of these companies customers voice their dissatisfaction online

  • Financial Challenges - Alert me when any of these companies' report signs of financial instability

  • Executive or Key Person Departure - Alert me when any of these companies lose or fire an executive

  • Layoffs - Alert me when any of these companies terminate a large number of employee contracts

  • Legal Issues - Alert me when any of these companies terminate a large number of employee contracts

  • Regulatory Issues - Alert me when any of these companies encounter problems with governing law

  • Security Challenges - Alert me when any of these companies report or are tied to security vulnerabilities

  • Turbulence - Alert me when any of these companies exhibit signs of irregular or ailing behavior

Uncategorized News

  • All other news for these companies that does not fall into any of the categories above.

Curated Lists

  • Be Alerted when one of your companies is included in an Oracle DataFox Public List.

New Companies

  • Be alerted when a new prospect matches your saved search criteria.

Signal Types

This table lists different signal types and their descriptions.

Signal Category Signal Type Description
Growth Partnership or Joint Venture Alert me when two companies partner or enter a short-term business arrangement
Sales or User Growth Alert me when the average sales or user volume for a company increases
New Geography Alert me when a company moves or expands into a new state or country
New Products, Initiatives, or Strategy Alert me when a company unveils a new product or announces initiative to enter a market
New Patent or Regulatory Approval Alert me when a company receives gov. approval for a patent, registration or license
Office Space Expansion Alert me when a company opens a new office
Won a Major Customer Alert me when a company announces they have landed a principal customer
Financial Earnings, Stock Performance, or Dividends Alert me when any of these companies release numbers on their performance
Made an Acquisition Alert me when any of these companies acquires another company
Debt Financing Alert me when any of these companies receives a loan they’ve promised to repay
SEC and Regulatory Filings Alert me when any of these companies files required legal paperwork
Invested in a Company Alert me when any of these companies invests in another company
IPO or Public Offering Alert me when any of these companies IPO or file to IPO
Merger, Restructuring, or Ownership Change Alert me when any of these companies undergo financial restructuring
Received Private Funding Alert me when any of these companies raise money in exchange for equity
Was Acquired Alert me when any of these companies are acquired
People Executive Quote or Publication Alert me when any of these companies executives is quoted or published
Headcount Growth Alert me when any of these companies report headcount growth
Job Postings (this would be quite noisy) Alert me when any of these companies post new available positions
Key Executive Hire or Promotion Alert me when any of these companies hire or promote a new executive
Leadership Change Alert me when any of these companies undergo management restructuring
Awards & Recognitions Award Received Alert me when any of these companies receives an award
Included in Industry News Alert me when any of these companies is mentioned positively by an industry analyst
Included in Industry Lists (INC 5,000) Alert me when any of these companies is added to an industry specific list
Events & Marketing Accelerator or Incubator Participation Alert me when any of these companies participates in a program to make them grow faster
Exhibitor or Presenter at an Event Alert me when any of these companies exhibits or presents at an event
Conference or Event Sponsorship Alert me when any of these companies sponsors a conference or event
Conference or Event Attendee Alert me when any of these companies will be attending a conference or event
Marketing Activity Alert me when any of these companies launch fresh marketing efforts or tactics
Video Presentation, Podcast, or Demo Alert me when any of these companies is planning to demo their products capabilities
Corporate Updates Purchased or Became a Customer Alert me when any of these companies purchase a product or subscribe to a service
Outsourcing Alert me when any of these companies subcontracts to other companies or contractors
Real Estate Sale or Relocation Alert me when any of these companies sell their office or move to a new location
Reorganization or Name Change Alert me when any of these companies alter their corporate structure or change their name
Negative News Bankruptcy Alert me when any of these companies files for bankruptcy
Industry or Competitive Alert me when any company competitor’s gain a unique advantage or the market downturns
Customer Dissatisfaction Alert me when any of these companies customers voice their dissatisfaction online
Financial Challenges Alert me when any of these companies report signs of financial instability
Executive or Key Person Departure Alert me when any of these companies lose or fire an executive
Layoffs Alert me when any of these companies terminates a large number of employee contracts
Legal Issues Alert me when any of these companies have experienced legal difficulties
Regulatory Issues Alert me when any of these companies encounter problems with governing law
Security Challenges Alert me when any of these companies report or are tied to security vulnerabilities
Turbulence Alert me when any of these companies exhibit signs of irregular or ailing behavior

Use Signals to Find Prospects

Signals are a great way to find prospects. On any list or dynamic list, you can use Oracle DataFox Signals to build prospects reaching a key milestone.

Use Signals to Identify Top Prospects

Signals work like a newsfeed of key milestones. You can use them for identifying new prospects and other valuable information.

Let’s say you’re interested in growing companies. You can filter by only growth signals and identify companies who have just hired a key executive, won a major award or opened a new office (among 40+ other signals).

To access them, you can click directly on a company name and select the Signals tab.

Signals

Signal Filters

You can filter signals inside of Oracle DataFox from your created lists. This is a great way to ensure that your team is prioritizing the accounts that will drive the most value for your company.

For example, you can run a search for companies with new Partnerships in the past year or received private funding.

Signals tab

This screenshot shows the Filter Signals dialog box.

Filter Signals

If you're not sure which signals to prioritize, you can leverage the Summaries Tab to take a look at which signal categories your current set of customers fall into.

Summary tab

Alerts

You can also configure alerts for company Signals from Oracle DataFox. See How Company Signals are Configured.

It’s much easier to reach out to prospects with a personalized message like: Congratulations on the recent award and partnership. I noticed you will be at xyz upcoming conference. Could I buy you a coffee there? By monitoring a feed of your top prospects, you will have insider knowledge for ways to reach out to them.

Example of Signal Alerts

Use Signals from Emails

It's crucial to reach out to prospects at the right time. With Oracle DataFox, you can contact a top prospect using Company Signals sent to your inbox or Slack.

In this topic, let’s look at an example of an outbound prospecting rep Alex. In the daily email digest, Alex learned about an acquisition for one of his top prospects, Showpad. Alex then leveraged info from the acquisition and other account intelligence to craft a timely and relevant email to Showpad's VP of Sales.

If you want to set up company signals for your inbox or Slack, see How Company Signals are Configured to start receiving timely alerts on your top prospects.

A quick inspection of this email alerted Alex to some valuable information about a company in his territory.
Daily Digest

How Company Signals are Configured

Oracle DataFox’s Company Signals improve your closing rates when you target the right companies at the right time. This is crucial, as relevant news and events about your prospects give you ammunition for personalizing messages, leading to higher response rates. See Overview of Company Signals.

You can organize your prospects in two different ways using Oracle DataFox (Lists and Dynamic Lists). See How You Organize Your Company Prospects with Lists. You can get alerts on both.

Signal Alerts on a List

  1. Navigate to your Lists from the List tab.

  2. Once done, select the bell icon, as shown in this screenshot.
    Bell icon in the List tab

    The Alert Preferences window appears. You will now have various boxes to check for more in-depth control of what alerts you receive. You have the option to also receive alerts by daily email, weekly email, or Slack integration. See Integrate Slack with Oracle DataFox.

  3. Select the types of alerts you want to receive and click Save Alert Preferences.

  4. To manage your alerts, click your user name, and then click Alerts.
    Alerts

Signal Alerts on a Dynamic List

Creating Dynamic Lists allows you to edit the News Alerts you receive from the companies contained within.

See:

  1. Search for companies using filters.

  2. Click Create Dynamic List. You must have less than 100K companies listed for a Dynamic List to be created.

  3. Select your Alert frequency settings. To adjust your settings, click the bell icon.

  4. Select the types of alerts you want to receive and click Save Alert Preferences.

  5. To manage these alerts, click Alerts in the navigation and select the Dynamic List tab.

Now you start receiving alerts as per your specifications. You can act on time-sensitive information and reach out to valuable prospects.

Filter Executive Hires

Oracle DataFox has enhanced its functionality with new filters to better allow companies to identify prospects or invest in them. One new addition is the Key Executive filter.
  1. Sign in to Oracle DataFox and navigate to the Companies tab.

  2. Select Add a Filter and navigate to Executive Hire.

  3. Enter CFO in the Executive Hire field. You may also select a specific date to search for companies who hired a CFO to reach out at the opportune time.

    Based on the criteria input, you see a new round of results, as shown in this screenshot.
    Executive Hire results

You can also try filtering for other positions. In this example, let’s filter for VP of Sales. Repeat the steps and enter VP of Sales.

Once again, you get a targeted list of results out of the 2 million companies listed in Oracle DataFox.

Add Column

  1. You can also add the Executive Hire column after inputting your custom field. To do so, all you need to do is apply your filter with similar steps as above (input search and then date).

  2. Click Apply to view the results.

    Now, you can add the column to show up by selecting the Customize Fields icon.

    Customize Fields icon
  3. On the Customize Fields dialog box, find and add the Executive Hire column to the Active Columns section.

    Add to active column

    Now, the field appears on the Companies page.

  4. Select View.

The company profile appears and shows the actual article that caused the company to populate in the search.

Filter Job Postings

Use the Job Posting filter to receive specified alerts so that you can focus on:

  • Companies with new job hires such as a Sales Ops Manager

  • Companies with job postings looking for specific skill sets like Machine Learning, Python, or Marketo

    .

This filter is easy to use and let’s see how in this quick tutorial.

  1. Sign in to your Oracle DataFox instance and select the Companies tab. Find and select Add a Filter.

  2. Click Job Postings.

  3. Enter positions or skill sets in the Job Posting Text field. In this example, let’s enter sales ops manager.

  4. Click Add.

    You can modify this by date as well, looking for hires on specific dates for ideal reach out times.

  5. Click Apply.

    After the filter is applied, you see the contained results out of Oracle DataFox’s list of over two million companies.

Filtering by Skill Set

Let's say you want to target companies hiring for specific skill sets. You can also filter by skill sets. In this example, let's filter for python.

  1. Repeat the steps under Filter Job Postings. Enter python in the Job Posting Text field.

    Search Python job postings
  2. Click Apply.

    When these results are applied, a select number of companies is displayed.

Add Job Posting Column

The Job Postings filter also has a column which can be added.

  1. Simply follow the steps above (searching for a position, inputting relevant date, and applying filter) to utilize it.

  2. After the filter is applied, your results will appear. Now you can go to the Customize Fields icon, select it, and adjust it.

    Customize Fields icon
  3. Once the Customize Fields window appears, find and select Job Postings. Click the green + sign to move it to the active column space.

  4. Once done, the column appears in your results. When you select View you will see the most relevant results, directly in a company profile.

The job posting filter allows you to filter for specific positions or skill sets within tens of thousands of job postings across millions of companies.