Manage Budgets

As marketing managers, you create budgets to allocate funds to drive brand performance. You can allocate a single budget for multiple partners and fund each partner with their brand activities.

Type of Budgets

Create one of the following types of budgets:

Fixed Budgets Indicates the budget amount allocation at the time of creating the budget.

Accrual Budgets Indicates the budget amount that varies per the accrual rules.

Rules for Accrual Budgets

Rules help you calculate the allocation amount for accrual budget. The accrual rules don't apply to the fixed budget.

The accrual rules calculate the budget amount based on the performance of the products or assortments. You can set the accrual rules for:

  • Product groups

  • Assortment plans

  • Individual products

Allocate funds one of the following budget ways.

Basis Type

Amount Allocation Method

Cases

Indicates the allocation in amount.

Revenue

Indicates the allocation in percentage.

Allocate Budget

As marketing managers, you can distribute a budget among several partners. You allocate the budget and the amount or the percentage of the budget for each partner based on your business requirements.

After the budget allocation, generate the child records to track each allocation individually and use each fund record to track the budget amount.

Calculate Budgets

Use the following fields to track the amount for a budget:

Field

Calculation

Balance

Indicates the total amount or total funds in the active status.

Projected

Indicates the total associated funds in active and in draft status.

Allocated

Indicates the sum of amount allocated to all the child funds.

Unallocated

Indicates the total amount that's not allocated.

Spent

Indicates the total amount paid to partners for allocated child funds.

Unspent

Indicates the total amount spent.