Event-Driven Rewards

Recognize your customers with automatic rewards for birthdays and anniversaries, or other date-related events. For example, you could reward all customers who made a purchase in the past month. Rewards could include points, vouchers, gift products, or early access on special occasions such as

Event-driven rewards can earn your program members' emotional loyalty by making them feel special and valued apart from making transactions. The customer doesn't have to do anything to earn the reward.

Establishing an emotional connection enhances a member's preference to support the company. This is especially helpful when your offerings are comparable to that of your competitors.

You can base events on any member date field, such as the date of birth. Or, create custom dynamic date attributes such as a member's wedding date, and give customers a reward on that occasion.