Configuring the Oracle Eloqua and Oracle DMP integration

Important: Oracle BlueKai is now known as Oracle DMP. This change in name may not immediately reflect everywhere in the Oracle Eloqua user interface.

To enable the Oracle Eloqua and Oracle DMP integration:

1. Contact your BlueKai CSM to request the installation URL for the Oracle Eloqua and Oracle DMP integration.
2. Install the app.
3. (Only for non-Oracle Eloqua assets) If you want to perform an ID swap when an anonymous user visits a website, deploy an Oracle Eloqua tracking script on those pages.

Learn more

Oracle DMP documentation: Requesting the Eloqua Match Multiplier integration

Installing the BlueKai Data Activation app

Configuring Oracle Eloqua and Oracle DMP ID swapping

Match Multiplier, tracking script