Forms

The following behaviors and behavior attributes for the Forms category are available to help you get started.

There are 3 standard behaviors in this category:

  • Interact with form
  • Submit form
  • View form

Interact with form

A visitor, user, contact, or other entity interacts with a form.

Category Behavior type API name
Form User-triggered interactWithForm
Detection expression
data.action.type=interact-form

The following attributes are delivered with this behavior. Expressions and foreign keys are shown as defined in the source workbook.

Behavior attributes

Display name API name Type Expression Foreign key
Automation Name AutomationName String cdp.Automation.Name Not specified
Browser Name BrowserName String ext.browser.name Not specified
Browser Version BrowserVersion String ext.browser.version Not specified
City City String ext.geo.city Not specified
Client IP Address ClientIPAddress String data.client-ip Not specified
Country Country String ext.geo.country Not specified
Device Name DeviceName String ext.device.mktn Not specified
Device Type DeviceType String ext.device.type Not specified
DOM Selector DomSelector String data.wt.nv Not specified
Domain Domain String data.domain Not specified
Event Date EventDate Timestamp datetime_utc Not specified
Event Source ID EventSourceId String fmk.Event.SourceID Not specified
External Tracking ID (26C) ExternalTrackingId String cdp.Program.ExternalTrackingID Not specified
Form Name from HTML FormNameFromHTML String data.wt.form_name Not specified
Landing Page Name LandingPageName String cdp.Message.Name Not specified
Language Language String data.wt.ul Not specified
Last Form Field Name LastFormFieldName String data.wt.form_last_interacted_field_name Not specified
Marketing Automation ID MarketingAutomationId String fmk.MarketingAutomation.ID Automation.ID
Marketing Landing Page ID MarketingLandingPageId String fmk.MarketingMessage.ID Message.ID
Marketing Program ID MarketingProgramId String fmk.MarketingProgram.ID Program.ID
Operating System Name OperatingSystemName String ext.os.name Not specified
Operating System Version OperatingSystemVersion String ext.device.osver Not specified
Page Title PageTitle String data.wt.ti Not specified
Page URI PageURI String data.page-uri Not specified
Page URL PageURL String data.wt.es Not specified
Program Name ProgramName String cdp.Program.Name Not specified
Reference Marketing Automation ID ReferenceMarketingAutomationID String fmk.Event.Target Not specified
Reference Marketing Automation Stage ID ReferenceMarketingAutomationStageID String fmk.Event.TargetRef Not specified
Reference Marketing Message ID ReferenceMarketingMessageID String fmk.Event.Medium Not specified
Referrer Referrer String data.referrer Not specified
Referring Domain ReferringDomain String data.referrer-domain Not specified
Referring URI ReferringURI String data.referrer-path Not specified
Region Region String ext.geo.region Not specified
Tactic Template Name TacticTemplateName String cdp.Automation.TacticTemplateName Not specified
Unified ID UnifiedId String fmk.Customer.ID Not specified
Visitor ID VisitorID String session.visitor_id Not specified

Submit form

A visitor, user, contact, or other entity submits a form.

Category Behavior type API name
Form User-triggered submitForm
Detection expression
data.action.type=submit-form

The following attributes are delivered with this behavior. Expressions and foreign keys are shown as defined in the source workbook.

Behavior attributes

Name API name Type Expression Foreign key
Automation Name AutomationName String cdp.Automation.Name Not specified
Browser Name BrowserName String ext.browser.name Not specified
Browser Version BrowserVersion String ext.browser.version Not specified
City City String ext.geo.city Not specified
Client IP Address ClientIPAddress String data.client-ip Not specified
Country Country String ext.geo.country Not specified
Device Name DeviceName String ext.device.mktn Not specified
Device Type DeviceType String ext.device.type Not specified
DOM Selector DomSelector String data.wt.nv Not specified
Domain Domain String data.domain Not specified
Event Date EventDate Timestamp datetime_utc Not specified
Event Source ID EventSourceId String fmk.Event.SourceID Not specified
External Tracking ID (26C) ExternalTrackingId String cdp.Program.ExternalTrackingID Not specified
Form Name from HTML FormNameFromHTML String data.wt.form_name Not specified
Landing Page Name LandingPageName String cdp.Message.Name Not specified
Language Language String data.wt.ul Not specified
Marketing Automation ID MarketingAutomationId String fmk.MarketingAutomation.ID Automation.ID
Marketing Landing Page ID MarketingLandingPageId String fmk.MarketingMessage.ID Message.ID
Marketing Program ID MarketingProgramId String fmk.MarketingProgram.ID Program.ID
Operating System Name OperatingSystemName String ext.os.name Not specified
Operating System Version OperatingSystemVersion String ext.device.osver Not specified
Page Title PageTitle String data.wt.ti Not specified
Page URI PageURI String data.page-uri Not specified
Page URL PageURL String data.wt.es Not specified
Program Name ProgramName String cdp.Program.Name Not specified
Reference Marketing Automation ID ReferenceMarketingAutomationID String fmk.Event.Target Not specified
Reference Marketing Automation Stage ID ReferenceMarketingAutomationStageID String fmk.Event.TargetRef Not specified
Reference Marketing Message ID ReferenceMarketingMessageID String fmk.Event.Medium Not specified
Referrer Referrer String data.referrer Not specified
Referring Domain ReferringDomain String data.referrer-domain Not specified
Referring URI ReferringURI String data.referrer-path Not specified
Region Region String ext.geo.region Not specified
Tactic Template Name TacticTemplateName String cdp.Automation.TacticTemplateName Not specified
Unified ID UnifiedId String fmk.Customer.ID Not specified
Visitor ID VisitorID String session.visitor_id Not specified

View form

A visitor, user, contact, or other entity views a form.

Category Behavior type API name
Form User-triggered viewForm
Detection expression
data.action.type=view-form

The following attributes are delivered with this behavior. Expressions and foreign keys are shown as defined in the source workbook.

Behavior attributes

Display name API name Type Expression Foreign key
Automation Name AutomationName String cdp.Automation.Name Not specified
Browser Name BrowserName String ext.browser.name Not specified
Browser Version BrowserVersion String ext.browser.version Not specified
City City String ext.geo.city Not specified
Client IP Address ClientIPAddress String data.client-ip Not specified
Country Country String ext.geo.country Not specified
Device Name DeviceName String ext.device.mktn Not specified
Device Type DeviceType String ext.device.type Not specified
DOM Selector DomSelector String data.wt.nv Not specified
Domain Domain String data.domain Not specified
Event Date EventDate Timestamp datetime_utc Not specified
Event Source ID EventSourceId String fmk.Event.SourceID Not specified
External Tracking ID (26C) ExternalTrackingId String cdp.Program.ExternalTrackingID Not specified
Form Name from HTML FormNameFromHTML String data.wt.form_name Not specified
Landing Page Name LandingPageName String cdp.Message.Name Not specified
Language Language String data.wt.ul Not specified
Marketing Automation ID MarketingAutomationId String fmk.MarketingAutomation.ID Automation.ID
Marketing Landing Page ID MarketingLandingPageId String fmk.MarketingMessage.ID Message.ID
Marketing Program ID MarketingProgramId String fmk.MarketingProgram.ID Program.ID
Operating System Name OperatingSystemName String ext.os.name Not specified
Operating System Version OperatingSystemVersion String ext.device.osver Not specified
Page Title PageTitle String data.wt.ti Not specified
Page URI PageURI String data.page-uri Not specified
Page URL PageURL String data.wt.es Not specified
Program Name ProgramName String cdp.Program.Name Not specified
Reference Marketing Automation ID ReferenceMarketingAutomationID String fmk.Event.Target Not specified
Reference Marketing Automation Stage ID ReferenceMarketingAutomationStageID String fmk.Event.TargetRef Not specified
Reference Marketing Message ID ReferenceMarketingMessageID String fmk.Event.Medium Not specified
Referrer Referrer String data.referrer Not specified
Referring Domain ReferringDomain String data.referrer-domain Not specified
Referring URI ReferringURI String data.referrer-path Not specified
Region Region String ext.geo.region Not specified
Tactic Template Name TacticTemplateName String cdp.Automation.TacticTemplateName Not specified
Unified ID UnifiedId String fmk.Customer.ID Not specified
Visitor ID VisitorID String session.visitor_id Not specified