Messages
The following behaviors and behavior attributes for the Messages category are available to help you get started.
There are 2 standard behaviors in this category:
- Subscribe to channel
- Unsubscribe from channel
Subscribe to channel
A contact has subscribed to receiving messages for a channel.
| Category | Behavior type | API name |
|---|---|---|
| Messages | User-triggered | subscribeToChannel |
Detection expression
data.action.type=subscribe-channelThe following attributes are delivered with this behavior. Expressions and foreign keys are shown as defined in the source workbook.
| Display name | API name | Type | Expression | Foreign key |
|---|---|---|---|---|
| Automation Name | AutomationName | String | cdp.Automation.Name |
Not specified |
| Channel Type | ChannelType | String | cdp.ContactPoint.ChannelType |
Not specified |
| Contact Point ID | ContactPointId | String | fmk.ContactPoint.ID |
ContactPoint.ID |
| Email Address | EmailAddress | String | cdp.ContactPoint.Email |
Not specified |
| Event Date | EventDate | Timestamp | datetime_utc |
Not specified |
| Event Source ID | EventSourceId | String | fmk.Event.SourceID |
Not specified |
| External Tracking ID (26C) | ExternalTrackingId | String | cdp.Program.ExternalTrackingID |
Not specified |
| Marketing Automation ID | MarketingAutomationId | String | fmk.MarketingAutomation.ID |
Automation.ID |
| Marketing Message ID | MarketingMessageId | String | fmk.MarketingMessage.ID |
Message.ID |
| Marketing Program ID | MarketingProgramId | String | fmk.MarketingProgram.ID |
Program.ID |
| Message Name | MessageName | String | cdp.Message.Name |
Not specified |
| Message Purpose | MessagePurpose | String | cdp.Message.Purpose |
Not specified |
| Message Send Date | MessageSendDate | Timestamp | fmk.Event.MessageSentTS |
Not specified |
| Message Subject Line | MessageSubjectLine | String | cdp.Message.Subject |
Not specified |
| Mobile Number | MobileNumber | String | cdp.ContactPoint.MobileNumber |
Not specified |
| Program Name | ProgramName | String | cdp.Program.Name |
Not specified |
| Sender From | SenderFrom | String | fmk.Event.SenderFrom |
Not specified |
| Sender Name | SenderName | String | fmk.Event.SenderName |
Not specified |
| Sender Reply To | SenderReplyTo | String | fmk.Event.SenderReplyTo |
Not specified |
| Tactic Template Name | TacticTemplateName | String | cdp.Automation.TacticTemplateName |
Not specified |
| Unified ID | UnifiedId | String | fmk.Customer.ID |
Not specified |
Unsubscribe from channel
A contact has unsubscribed from receiving messages for a channel.
| Category | Behavior type | API name |
|---|---|---|
| Messages | User-triggered | unsubscribeFromChannel |
Detection expression
data.action.type=unsubscribe-channelThe following attributes are delivered with this behavior. Expressions and foreign keys are shown as defined in the source workbook.
| Display name | API name | Type | Expression | Foreign key |
|---|---|---|---|---|
| Automation Name | AutomationName | String | cdp.Automation.Name |
Not specified |
| Channel Type | ChannelType | String | cdp.ContactPoint.ChannelType |
Not specified |
| Contact Point ID | ContactPointId | String | fmk.ContactPoint.ID |
ContactPoint.ID |
| Email Address | EmailAddress | String | cdp.ContactPoint.Email |
Not specified |
| Event Date | EventDate | Timestamp | datetime_utc |
Not specified |
| Event Source ID | EventSourceId | String | fmk.Event.SourceID |
Not specified |
| External Tracking ID (26C) | ExternalTrackingId | String | cdp.Program.ExternalTrackingID |
Not specified |
| Marketing Automation ID | MarketingAutomationId | String | fmk.MarketingAutomation.ID |
Automation.ID |
| Marketing Message ID | MarketingMessageId | String | fmk.MarketingMessage.ID |
Message.ID |
| Marketing Program ID | MarketingProgramId | String | fmk.MarketingProgram.ID |
Program.ID |
| Message Name | MessageName | String | cdp.Message.Name |
Not specified |
| Message Purpose | MessagePurpose | String | cdp.Message.Purpose |
Not specified |
| Message Send Date | MessageSendDate | Timestamp | fmk.Event.MessageSentTS |
Not specified |
| Message Subject Line | MessageSubjectLine | String | cdp.Message.Subject |
Not specified |
| Mobile Number | MobileNumber | String | cdp.ContactPoint.MobileNumber |
Not specified |
| Opt-In Status | OptInStatus | String | cdp.ContactPoint.OptInStatus |
Not specified |
| Program Name | ProgramName | String | cdp.Program.Name |
Not specified |
| Reason | Reason | String | fmk.Event.Reason |
Not specified |
| Sender From | SenderFrom | String | fmk.Event.SenderFrom |
Not specified |
| Sender Name | SenderName | String | fmk.Event.SenderName |
Not specified |
| Sender Reply To | SenderReplyTo | String | fmk.Event.SenderReplyTo |
Not specified |
| Tactic Template Name | TacticTemplateName | String | cdp.Automation.TacticTemplateName |
Not specified |
| Unified ID | UnifiedId | String | fmk.Customer.ID |
Not specified |