Ad parameters

Ad click

wt.ac specifies the name of an ad clicked to reach a particular web page. The click must contain an external redirect back to the client and include the necessary code to generate a hit to Infinity.

If a page contains multiple ads, you can design the page to respond to clicks so that each click generates a hit.

Valid value One or more semicolon-delimited alphanumeric strings
Syntax wt.ac=ad_name
Example wt.ac=Street_Main_-_Main6x6_1_02.17.11_TireFinder;GlobalBanner1

Ad view

wt.ad specifies the names of one or more semicolon-delimited ads viewed on a web page.

Valid value One or more semicolon-delimited alphanumeric strings
Syntax wt.ad=ad_name[;…]
Example wt.ad=ATV_HG_LN_1_05.14.12;ATV_HG_-_Slider_1_2.13.13_FlyATV

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Full Parameter Reference

Advanced Link Tracking Plugins (deprecated)

ad view, advertising view, wt.ac, wt.ad