Use India and Other Countries Codes in a Single SMS Campaign

Use India and Other Countries Codes in a Single SMS Campaign

Due to previous introduction of DLT regulations in India, SMS campaigns imposed a restriction to that India codes must be used in isolation and no other country codes were allowed in same SMS campaign. That restriction has now been removed, and a marketer can use the same campaign to target recipients in India and other countries.

More efficient SMS campaign creation now possible

Steps to Enable

You don't need to do anything to enable this feature.

Tips And Considerations

  • This feature will be automatically available for all customers.
  • The marketer would still be required to use a DLT template if there is a India based code used in the campaign. The same message content will now be delivered to all recipients in the profile list.

Access Requirements

By default, all customer accounts in OCI will have this update.