Google Tag Manager Support

Google Tag Manager Support

Responsys now supports Web Push JS tags to be deployed on websites through Google Tag Manager. This enables Responsys marketers to get started with web push channel within minutes by eliminating the need of manual code changes. Along with the Script Tag (JS SDK tag), a GTM tag is also available for each web push app. Marketers can copy GTM tag and deploy on their website via Google Tag Manager.

Eliminates the need for manual code changes

Steps to Enable

You don't need to do anything to enable this feature.

Tips And Considerations

• Available for all Responsys web push apps

Access Requirements

This enhancement is available to all accounts with a valid web push app with the 24B Update.