Bot Click Detection Service

Eloqua will now have enhanced auto-click identification by distinguishing genuine user engagement from automated activity by bots (email scan bots, proxy interception bots)

• Identifies sequences of link clicks by the same recipient in rapid succession 
• No change in other workflows in Eloqua as auto-clicks are continued to be stored as separate metrics from actual clicks
• Provides more reliable metrics for measuring human recipient interactions and campaign performance

Business Benefit: Improving auto-click identification provides more reliable metrics for measuring human recipient interactions and campaign performance in Eloqua. 

Steps to Enable

You don't need to do anything to enable this feature.

Tips And Considerations

While no action is required to benefit from this enhancement, Eloqua customers are reminded that the underlying Bot-Click Detection Service will be implemented behind the scenes in phases post 25D-release, by POD. More information will be provided within the Eloqua Community when anticipated timing is available.