Outbound SMS via Oracle Responsys

This feature provides

Point - Point Integration with Responsys - A configurator in BUI is available to provide the Responsys credentials and activate the integration.
New Action - A new action called ‘Trigger SMS Message’ is available in Enhanced Business Rule to send the SMS body to Responsys.
Standard Text - The body of the SMS should be added in a Standard Text, which support using variables.

Some highlights of the feature are

A new tile - A tile for Responsys is available under Oracle Marketing Configuration tile for providing the Oracle Responsys credentials.
Responsys Configurator - Below are the credentials of Responsys needed to active the interation.
- Username: The account in Responsys instance
- Password: The password of the account
- API Endpoint URL: The end point of the Responsys URL

A tile for Responsys

Responsys Configurator

New Action: The ‘Trigger SMS Message’ is available in EBR to send the SMS body to Responsys.
The action is available in THEN and ELSE clause of the rule.
The new action will list all the Standard Text available for Rules and admin can choose the relevant Standard Text for the body of the SMS.

New action in EBR

Business Benefits:

Personalized messages: Personalized the message using data from Service Cloud objects and variables.
SMS: Send SMS to contacts when the conditions in EBR are met.

To enable this feature you need to log a Service Request (SR).

The Oracle Service Cloud site should be on 24D or higher version.