1. Tables and Views for Sales and Fusion Service
  2. MKT_SEM_CAMPAIGN_ADS

MKT_SEM_CAMPAIGN_ADS

This table will be used to store SEM Campaign ADs. Search Engine Marketing campaign ads capture the ad details and target URL. For a given AdGroup, there can be multiple ads.

Details

  • Schema: FUSION

  • Object owner: MKT

  • Object type: TABLE

  • Tablespace: USERS

Primary Key

Name Columns

MKT_SEM_CAMPAIGN_ADS_PK

CAMPAIGN_AD_ID

Columns

Name Datatype Length Precision Not-null Comments
CAMPAIGN_AD_ID NUMBER 18 Yes Campaign Ad Id
VENDOR_AD_ID VARCHAR2 1000 Vendor Ad Id
ADGROUPID NUMBER 18 Ad Group Id
CAMPAIGNID NUMBER 18 Campaign Id
SEM_VENDOR VARCHAR2 1000 SEM Vendor
CURRENTSTATUS VARCHAR2 1000 Current Status
AD_HEADLINE VARCHAR2 1000 AD Headline
DESCRIPTION_LINE1 VARCHAR2 1000 Desciption Line 1
DESCRIPTION_LINE2 VARCHAR2 1000 Description Line 2
DESTINATION_URL VARCHAR2 1000 Destination URL
DISPLAY_URL VARCHAR2 1000 Display URL
CONNECTIONID NUMBER 18 Connection Id
ADTYPE VARCHAR2 1000 Ad Type
STARTDAY DATE Start Date
ENDDAY DATE End Date
CRITERIONTYPE VARCHAR2 1000 Criterion Type
CREATED_BY VARCHAR2 64 Yes Who column: indicates the user who created the row.
CREATION_DATE TIMESTAMP Yes Who column: indicates the date and time of the creation of the row.
LAST_UPDATED_BY VARCHAR2 64 Yes Who column: indicates the user who last updated the row.
LAST_UPDATE_DATE TIMESTAMP Yes Who column: indicates the date and time of the last update of the row.
LAST_UPDATE_LOGIN VARCHAR2 32 Who column: indicates the session login associated to the user who last updated the row.
OBJECT_VERSION_NUMBER NUMBER 9 Yes Used to implement optimistic locking. This number is incremented every time that the row is updated. The number is compared at the start and end of a transaction to detect whether another session has updated the row since it was queried.

Foreign Keys

Table Foreign Table Foreign Key Column
MKT_SEM_CAMPAIGN_ADS mkt_sem_camp_adgroups ADGROUPID
mkt_sem_ad_results mkt_sem_campaign_ads AD_ID

Indexes

Index Uniqueness Tablespace Columns
MKT_SEM_CAMPAIGN_ADS_N1 Non Unique Default CAMPAIGNID, VENDOR_AD_ID
MKT_SEM_CAMPAIGN_ADS_PK1 Unique Default CAMPAIGN_AD_ID