Search Marketing Keywords Result

The keywords associated with marketing campaigns.

QName: {http://xmlns.oracle.com/oracle/apps/marketing/searchMarketing/model/}MktSemWSKeywordResults

Relationships

The following table describes how this service data object is related to other service data objects or business object services.

Relationship Type	Object or Service
Handled by	Search Marketing Campaign Data Upload

Attributes

The following table describes attributes in the service data object.

Name	Type	Description
AccountCurrencyCode	string	Currency associated with the Google AdWords Account used to configure this search keyword for search marketing campaigns.
AdGroupId	string	Ad Group ID associated with the search keyword created in Google AdWords for search marketing campaigns.
AverageCPC	decimal	Average cost per click recorded for a specific date for a specific search keyword.
AverageCPM	decimal	Average cost of 1000 impressions recorded for a specific date for a specific Google AdWords search keyword.
AveragePosition	decimal	Average ad placement position recorded for a specific date for a specific Google AdWords search keyword.
CTR	decimal	Click through rate recorded for a specific date for a specific Google AdWords search keyword.
CampaignId	string	The unique identifier for the campaign.
Clicks	decimal	Number of clicks recorded for a specific date for a specific Google AdWords search keyword.
ClientAccountEmail	string	Email address associated with the Google AdWords Account.
Cost	decimal	Cost recorded for a specific date for a specific Google AdWords search keyword.
Date	{http://xmlns.oracle.com/adf/svc/types/}dateTime-Timestamp	The date recorded on the daily report that includes search marketing campaign performance metrics for a specific Google AdWords search keyword. Primary Key
FusionKeywordId	long	Google AdWords search keyword identifier generated by Fusion Marketing. Primary Key
Id	string	Google AdWords search keyword identifier provided by Google.
Impressions	decimal	Number of impressions recorded for a specific date for a specific Google AdWords search keyword.
KeywordStatus	string	The status of a given keyword for a campaign. It is generally the same status as Google Adwords Campaign to which the keyword is associated.
KeywordText	string	The Google AdWords search keyword.