13Metrics

Metrics

    Metrics

      Monitoring Career Section Traffic on Job Description Views

      Via reporting, it is possible to determine how many candidates and potential candidates per day visit a Career Section and view the job description page.

      Tracking can be useful for evaluating the relative popularity of a career section and for determining how many visitors apply for a particular job compared with the number of visitors who simply view the job description.

      The system tracks the following information with regard to Job Description hits:

      • career section

      • career section locale

      • job requisition

      • date on the job description page

      • the number of hits on a job description page.

      The hits are tracked every 15 minutes but there is a delay of 48 hours before the data is available in the reporting universe or for integration purposes.

      A visitor who displays a Job Description page, navigates to another page and then returns to the Job Description page in the same session is counted only once.

      Configuration

      Hit tracking is “off” by default at migration and when a new zone is created.

      To enable hit tracking, submit a request to Oracle Support to have to setting activated.

        Monitoring the Last Career Section Page Accessed by a Candidate

        Provides the ability to know where candidates stop submitting their job application and which steps in the process are causing problems.

        The ability to track the last page accessed by a candidate when applying for a job allows the organization to create reports identifying bottlenecks in the application process. The information collected is kept for two years in the system.

        It is a best practice to activate this feature and to run reports on a monthly basis to identify problems in the application flow and deal with them effectively.

        The system tracks the following information with regard to the last Career Section page accessed by a candidate:

        • Career Section ID

        • Career Section Name

        • Application Flow ID

        • Application Flow Name

        • Candidate ID

        • Job Requisition Number

        • Application Complete

        • Date

        • Latest Page Visited (Name)

        • Latest Page Visited (Sequence in the application flow)

        Configuration

        To enable the feature, the Career Section Latest Page Tracking Activation private setting must be activated by Taleo.

          Tracking Application Flow Page Hits

          A modified image tag can be used by customers to track page hits.

          When an image tag configured to send tracking code via the application flow header, and a candidate accesses an application flow that has the image tag, the system will send the data to the appropriate party. Three tokens are available to enhance analytics:
          • CandidateNumber will capture the candidate number of the candidate into the URL.

          • ApplicationNumber will capture the application number of the application. If the candidate is entering a general profile the ApplicationNumber token will not have a value associated to it.

          • RandomNumber will be a random number generated by the system on each page utilizing the header.

          The URL formatting of the tokens should be as follows:

          • {ApplicationNumber}

          • {CandidateNumber}

          • {RandomNumber}

          Additional spaces have been added into the URL for formatting purposes.

          <img src="https://addtrackingvendor#/a; variableName={ApplicationNumber}; variableName2={CandidateNumber}; variableName3={RandomNumber}?" width="1" height="1" alt=""/>

            Adding Tracking Code to Application Flow Pages

            The application flow must be inactive.

            The tracking code must be contained in an image tag.

            Iframe and Javascript are not supported.

            Configuration > [Career Section] Administration > Application Flows
            1. Click the name of an application flow.

            2. Click the name of a page.

            3. Click Edit next to Page Properties.

            4. Click Source in the Page Header RTF editor.

            5. Enter tracking code in an <img /> tag.

              Three tokens are available to enhance analytics: {ApplicationNumber}, {CandidateNumber}, {RandomNumber}.
            6. Click Source to view header output.

            7. Click Save.