Entity Attribute Data Transfer

Entity attribute data allows a utility to send attributes about customers, accounts, service agreements, service points, and premises for tracking or targeting purposes. Based on this information, Oracle Utilities Opower can then create tailored communications and user experiences. For example, utilities may want to use the entity attribute data to designate a group of their customers as having an electric vehicle, being low income, or having installed a heat pump. These customers can then be sent tailored marketing messages and tips for saving energy that best suit them.

Entity attribute data also includes fields related to customer billing and rate attributes.

Note:

As part of the setup and data transfer process, you must agree to certain data obligations to ensure the quality and integrity of the data. See Utility Data Obligations for more information.