1 Feature Summary

This chapter describes the feature enhancements in this release.

Noteworthy Enhancements

This guide outlines the information you need to know about new or improved functionality in the Oracle CrowdTwist Loyalty and Engagement update and describes any tasks you might need to perform for the update. Each section includes a brief description of the feature, the steps you need to take to enable or begin using the feature, tips or considerations that you should keep in mind, and the resources available to help you.

Column Definitions

  • Feature: Provides a description of the feature being delivered.

  • Module Impacted: Identifies the module associated with the feature, if any.

  • Scale: Identifies the size of the feature. Options are:

    • Small: These UI or process-based features are typically comprised of minor field, validation, or program changes. Therefore, the potential impact to users is minimal.

    • Large: These UI or process-based features have more complex designs. Therefore, the potential impact to users is higher.

  • Delivered: Is the new feature available for use immediately after upgrade or must the feature be enabled or configured? If no, the feature is non-disruptive to end users and action is required (detailed steps below) to make the feature ready to use.

  • Customer Action Required: You must take action before these features can be used. These features are delivered disabled and you choose if and when to enable them.

Table 1-1 Table 1-1 Noteworthy Enhancements

Feature Scale Delivered Customer Action Required?
Segmentation Small Enabled No
Campaigns Small Enabled No

Segmentation

Added Support for Member Identifiers to Client Defined Segments

Client Defined Segments in CrowdTwist now support a broader range of member identifiers. In addition to using CrowdTwist ID, segments can be created and managed using unique identifiers such as email address, third-party ID, username, and phone number. This enhancement provides greater flexibility in creating and managing specific member groups and strengthens integration with external platforms that generate and manage member segments in CrowdTwist over SFTP using the external identifiers maintained.

Campaigns

Added Support for Badges to Automatic Rewards

Automatic Rewards have been enhanced to issue badges upon a member meeting the qualifications for the reward. Issuance events includes anniversary, birthday, and entering a segment.